Google sets its eyes on banking next year
Saturday, 11 16 2019, Category: Technology, Country: World
Google will offer checking accounts next year as it partners with financial institutions including Citigroup, according to the Wall Street Journal.
Most previous efforts have focused on credit cards and payment platforms. Google’s plans are to brand the checking accounts with the financial institutions’ names, not its own.
As part of a project code-named Cache, the company will become the latest Silicon Valley leader to try its hand at the banking space, the Wall Street Journal reported.
Previous attempts by Apple and Facebook faced obstacles, with consumers growing increasingly sceptical over providing large technology companies with their personal information.