Egypt – Launching an insurance awareness website
Wednesday, 02 24 2016, Category: Insurance and Reinsurance, Country: Egypt
“My Idea online” specialized in mobile applications and electronic marketing launched the “insurance online” website as the first Arabic-speaking website for the general public in order to raise insurance awareness in Egypt and Arabic countries.
The General Manager of “My idea” Mr. Mohamed Assem said that launching the website aims at developing the insurance sector through 3 main targets: addressing the low insurance awareness by improving the negative image of image through specialized religious Fatwas and introducing Takaful insurance.
The website aims at raising awareness by addressing the accusations against insurers, which are pictured as thieves. This can be done by introducing the role of companies in securing insurance protection to individuals and companies when they are exposed to different risks.
Source: Al Borsa News