Egypt – Weakness of Microinsurance market
Tuesday, 10 20 2015, Category: Insurance and Reinsurance, Country: Egypt
Insurance company leaders have recurrently announced their expected expansion in the micro insurance market since it is a considered as the main driver of growth and can potentially boost the contribution of the sector in the Gross Domestic Product and the economy in general. However, these expansions were nothing more than “media” statements as not popular products have been launched or they not have been largely marketed. This leaves open questions about the difficulties of insurance companies in promoting popular products especially the ones targeting a niche market in micro-projects.
Source: Al Mal News